We start with your customers and the outcome you want. Every project includes the shared foundations below, together with the service-specific work listed here.
01 / PROJECT
Landing page
FromA$1,800one-off project
THE SCOPE
A focused page for one offer, service or campaign, guiding visitors towards one main action: enquire, book or buy.
Business and service positioning: Clarify what your business does, which services you offer and what makes you different.
Site structure and navigation: Plan the pages and menus so visitors can find services, learn about your business and contact you.
Company and service content: Develop content explaining your business and services, incorporating the case studies, reviews and other trust information you provide.
Enquiry and booking setup: Set up the agreed enquiry, consultation or booking journey, including where customer requests are sent.
Content upkeep: Organise your business information and establish a practical process for keeping service details and company information current.
Editable content: Set up a content editor so you can update business details, service descriptions and images.
03 / PROJECT
Ecommerce store
FromA$8,000one-off project
THE SCOPE
Create a shopping experience around your products and the way you sell, from finding and understanding a product through to buying it and managing the store day to day.
Product, option, category and collection structure
Product descriptions, imagery and the information customers need before buying
Product browsing, detail, cart and checkout journeys
Agreed product entry or migration, payment and shipping setup
Your approved shipping, exchange and returns information organised for the store
Purchase-flow checks and purchase measurement
Product-information management and everyday store-operation guidance
CMS setup for managing products, collections and store content
ADVANCED OPTIONS · QUOTED TO SCOPE
ERP, inventory & fulfilment integrations
Custom ecommerce features & business logic
Project prices are starting prices in AUD, excluding applicable taxes. Your written proposal confirms the deliverables, final total and other costs before work begins. CMS setup and integration are scoped and priced in your project quote. CMS subscriptions are separate.
INCLUDED IN EVERY PROJECT
From understanding to a working website.
These foundations are included in Landing page, Business website and Ecommerce store projects. You bring the business knowledge; we organise and deliver the work with you.
Plan together
Your business, your customers and the words they need.
01
Business and customer discovery
We explore your industry, products or services, customers, current way of working and the problems you want to solve.
02
Goals and direction
We define the website’s role, the actions that matter and the approach that fits your business.
03
Content planning
We organise the information, messages, sequence and supporting material your customers need.
04
Copy drafting and refinement
Using your business knowledge and materials, we prepare headlines, introductions, service or product copy, FAQs and calls to action.
Build with care
Your brand brought to life, with sound foundations.
05
Bespoke design
We shape the colours, typography, image treatment, layouts and visual expression around your brand and customers.
06
Image and material preparation
We select and organise your existing photos and materials, then prepare their sizes, placement and file weight for the web.
07
Responsive development
We build clear navigation, readable content and usable forms and actions for mobile and desktop.
08
Search foundations
We prepare page titles and descriptions, heading structure, URLs, sitemaps and other agreed search essentials.
Launch with confidence
Measurement, Hub, review and a practical handover.
09
Measurement and initial analysis
We connect GA4 and Search Console, agree the enquiry, booking or purchase events to measure and review the available initial results.
10
Onside Hub setup
Every project includes Hub, configured for your website and agreed services, with guidance on performance, available AI analysis and supported work reviews.
11
Review and launch
We work through your feedback and check the key screens, links, forms, delivery paths and measurement before launch.
12
Operating handover
We organise account access, explain the content-update process and agree initial post-launch checks, support and ongoing care responsibilities.
Product-entry and migration volumes, integrations, review milestones and initial support periods are agreed for your project. You confirm the accuracy of business and product information and approve the work before launch.
MONTHLY MANAGEMENT
Useful attention. Practical improvements.
Choose Google Ads, SEO or both. Each plan combines available performance analysis with real management and improvement work, and includes Onside Hub.
01 / MONTHLY
Google Ads
A$499/ month
THE SCOPE
Keep a focused Google Search campaign aligned with your offer, customers and budget, with regular attention to what the results suggest doing next.
INCLUDED IN YOUR PLAN
One Google Ads account and 1–2 Search campaigns
Initial advertising research and campaign setup included
Keyword and search-term review, including negative keywords
Regular checks and agreed ad, bid and budget optimisation
Conversion-tracking checks and a monthly performance review
Advertising performance and available analysis in Onside Hub
02 / MONTHLY
SEO
A$599/ month
THE SCOPE
Help the right people find useful answers on your website through ongoing search review and practical improvements to existing content and search foundations.
INCLUDED IN YOUR PLAN
One website with agreed search and keyword priorities
Core keyword and search-performance review
Improvements to 1–2 existing pages each month
Agreed small technical SEO fixes and a monthly performance review
Search performance and available research tools in Onside Hub
03 / MONTHLYSave A$99 / month
Ads + SEO
A$999/ month
THE SCOPE
Connect paid search and organic visibility around one set of business priorities, with the Google Ads and SEO work managed and reviewed together.
INCLUDED IN YOUR PLAN
Everything in the Google Ads and SEO plans, within the same scopes
Initial advertising research and campaign setup included
Coordinated advertising and search priorities
A combined monthly performance review and next-action plan
Advertising, search and website performance together in Onside Hub
A$99 less per month than the two plans purchased separately
Monthly prices are in AUD, excluding applicable taxes. Advertising spend is separate and paid directly to Google. Service dates, terms and additional costs are confirmed in your proposal.
Advertising research and campaign setup
A$300 one-off for initial advertising research and campaign setup as a standalone service. Included in Google Ads and Ads + SEO monthly management, with no separate setup fee.
Search foundations and ongoing SEO
Basic SEO setup is included in a new website project. Monthly SEO provides continuing review and improvements. Initial remediation of an existing site and substantial new content are scoped separately.
WEBSITE CARE
Keep it useful. Keep it cared for.
Ongoing maintenance and content updates to keep your website current.
Agreed maintenance and routine website checks
Monthly updates to website text, images and business details
Website performance visibility in Onside Hub
Additional development and third-party costs agreed separately
A$290/ month
Onside Hub included
AUD, excluding applicable taxes. Your proposal confirms content update scope, maintenance responsibilities and response arrangements.
ONSIDE HUB IN EVERY PLAN
Your work and results, in a clearer view.
Every project and monthly plan includes Hub. Your website, connected accounts and agreed services shape the performance data, AI support and tools available.
View performance for your agreed services
Explore available data with AI support
Review supported drafts, approvals and work history
We confirm account connections, supported tasks and access arrangements during onboarding.
Your proposal sets out the total, the responsibilities and the costs needed to run your website or campaign.
Advertising and platforms
Media spend, domains, hosting, ecommerce platforms, booking services and paid apps are separate from agency fees.
Photography and licences
Preparing existing imagery is included. New photography, commissioned assets and paid image or software licences are identified and agreed separately.
Additional project work
Large migrations, complex integrations, new pages, substantial content production and ecommerce product-feed or Shopping campaign work are scoped when needed. Changes are agreed before additional work starts.
KNOW WHAT WENT INTO THE WORK
Clear scope. Visible progress.
Your proposal agrees how completed work and relevant time records support your billing details. You can understand what was done, why it mattered and what needs attention next.
A USEFUL WORK RECORD
What was doneThe completed task and its agreed purpose.
What it relates toThe project or monthly service, with relevant work details.
What happens nextAny review, approval or separately scoped work.
Illustrative record structure · sharing and billing arrangements agreed in your proposal
GOOD QUESTIONS
A little more clarity.
What do the project starting prices include?+
Each project includes the shared discovery, content, design, development, search, measurement, Hub and launch foundations, plus the work listed for that service. We shape the detailed deliverables around your business and confirm the final price in a written proposal.
Do I need to prepare a technical brief or finished copy?+
Start with your business, what you want to achieve and the information or materials you already have. We plan the structure and draft or refine the words with you. You confirm the accuracy of business information, claims, product details and policies, and review the work before launch.
Is Onside Hub included in every plan?+
Yes. Every project and monthly plan includes Onside Hub. Your website, connected accounts and agreed services determine the data, AI support and tools available. We confirm the connections, supported tasks, access arrangements and service period in your proposal.
Are advertising and platform costs included?+
Advertising spend is separate and paid directly to Google. Domains, hosting, ecommerce platforms, booking services, paid apps and licences are also identified separately. All displayed prices are in AUD, excluding applicable taxes; your proposal confirms the total and any other costs before work begins.
Is there a separate advertising setup fee?+
Initial advertising research and campaign setup costs A$300 as a standalone service. It is included in Google Ads and Ads + SEO monthly management, so those clients pay no separate setup fee. Advertising spend remains separate.
What happens after a website launches?+
Your project includes operating handover and agreed initial post-launch checks. The proposal defines the support period and Hub access arrangements. Website Care, ongoing advertising and ongoing SEO are separate monthly services; you can choose the support your business needs.
What if we need more work or a different setup?+
We discuss the requirement and agree the work, timing and price before proceeding. New pages, substantial content production, large migrations, complex integrations, ecommerce product-feed or Shopping campaign work, and additional sites or accounts are scoped separately where they fall outside your agreed work.
How are payment, cancellation and ownership handled?+
The proposal confirms payment milestones, monthly service terms, cancellation arrangements, ownership, account access, third-party licences and handover responsibilities. Those details are agreed before work begins.
LET’S FIND YOUR NEXT STEP
Tell us what you want to achieve.
Bring your business, your current website and the next thing you want to improve. We’ll help shape the work and confirm a clear proposal.
